Reflection of a city skyline on a glass surface.

The ADC Group is a full-service experiential marketing and brand activation agency specializing in fashion, beauty, wellness, and lifestyle events. For over 18 years, we've helped emerging and established brands create memorable experiences that drive media coverage, consumer engagement, and measurable ROI.

WHAT WE DO

We design and execute strategic marketing campaigns that elevate brand presence and deliver results:

  • Brand Activations & Pop-Up Experiences - Immersive installations that generate foot traffic and buzz

  • Fashion & Beauty Events - Runway shows, product launches, and influencer experiences

  • Media Relations & Press Events - Securing coverage in top-tier publications and with key media outlets

  • Experiential Marketing Campaigns - Interactive experiences that convert attendees into loyal customers

Every project receives a custom strategy designed to create lasting impact and quantifiable results that extend far beyond the event date.

Two women laughing and relaxing on a bed with white pillows and a plush blanket. One woman is wearing glasses and a sweater, while the other woman has long blonde hair, is wearing a white dress, lace stockings, and is smiling.

WHY BRANDS CHOOSE US

Our team brings decades of combined experience in fashion PR, event production & fabrication, and brand strategy. We deliver campaigns that achieve:

  • Increased media placements and social media reach

  • Higher customer acquisition, retention and conversion rates

  • Strengthened brand positioning in competitive markets

We're known industry-wide for transparency, innovation, and delivering on our promises. When you work with The ADC Group, you gain a trusted partner who brings industry connections, creative vision, and proven best practices to every collaboration.

OUR APPROACH

Curiosity drives us. Connection inspires us. Excellence defines us.

We believe in contributing meaningfully to your brand's success—and having a great time doing it. Let's create something extraordinary together.

READY TO ELEVATE YOUR BRAND EXPERIENCE?
Send us an email at alex@theadcgroup.com

CLIENTS PRESENT & PAST

FASHION & BEAUTY

AKNVAS
Brilliant Earth
Christian Louboutin
CLEARSTEM Skincare
Drunk Elephant
Etro
Fabletics
Hervé Léger
Jennifer Behr
The Knitwell Group
Kate Spade
Kérastase
L’AGENCE
LAGOS
LOFT
Lola Blankets
LOOPS
Luxxotica
Manolo Blahnik
Messika
Montblanc
Moroccanoil
Moscot
Odele
Parlux
Retrofête
Sam Edelman
Tiffany & Co.
TOM FORD BEAUTY
VERSED
Vince Camuto
West Elm

MEDIA & TECH

AIR MAIL
Electragram
Grazie
Iconic Newsstands
Lonely Planet
Modern Luxury
LYST
Rick Rubin Productions
Socialyte
TEZZA
The Bleacher Report
The Daily Front Row
The Subject Is

LIFESTYLE, HOSPITALITY, F&B

Bloom Nutrition
Campari
Clean Simple Eats
Coravin
Cucina Cipoletti
Flor de Caña
Lamberti
LIFEWTR
Midi Health
Patrón Tequila
The Macallan
Tracy Anderson
W South Beach
Whispering Angel
Winebow

NON-PROFIT

Academy of Arts and Letters
American Abstract Artists
Art Institute of Chicago
Funders Concerned About AIDS
Lambda Legal
New York Studio School
Refugee Action Fund