TEZZA PARADISO LAUNCH

Summer wouldn’t be complete without an over-the-top Tezza event and the 2024 season was no exception. To launch her newest suite of filters - aptly named Paradiso - we created a Slim Aarons themed soiree in the heart of Beverly Hills. Using iconic images from the famed photographer, we designed a living set for guests to create content to their heart’s desire, using the Tezza app of course.

We sourced archival furniture and genuine props from the Slim Aarons photos to create an authentic atmosphere, which seamlessly melded into the Mid-century modern elements of the venue. We kept guests satiated with delicious bites and signature cocktails, as they enjoyed bocce ball (custom branded of course!), “shopped” in the Tezza store complete with Vacation and Ilia skincare treats, and danced poolside during Golden Hour. And yes…there were even Hollywood movie poodles available for everyone’s photo delight!

A woman in a pink and white two-piece outfit holding leashes of two white poodles standing in front of a yellow convertible car. The background is lush green trees and bushes.

ICONIC PHOTOS BECOME REALITY

We drew inspiration from several notable Slim Aarons photos and created living sets for our guests to re-create the moment. We sourced vintage and antique props that exactly matched the photos to ensure everything stayed as true-to-life as possible!

A woman with blonde hair in a floral orange outfit sits by a pool reading a magazine. On the table in front of her are a green 7UP bottle, two daisy-patterned glasses, a pair of sunglasses, a camera, and a brown cloth. Pool chairs and hedges are in the background.
A round white table with a lattice pattern, holding a green bottle, two glasses with leaf designs, a rectangular baked good, and two small boxes of candies, with a wooden chair in the background.
People relaxing and playing outside by a swimming pool on a sunny day at a luxurious home with a modern architectural design.
Two women playing chess on a yellow lounge chair near a pool, with greenery and trees in the background.
A woman smiling while sitting on a boat, wearing a purple dress and a colorful headscarf, with a small dog nearby. There is a backgammon set and drinks on the boat.
Two women sitting at a yellow table under a yellow umbrella outdoors. One woman with long brown hair in a pink dress is sitting on a yellow chair, while the other woman with blonde hair in pink outfit, sunglasses, and a headband is holding a video ca
A woman standing outdoors with two white poodles, a yellow flower arrangement, and outdoor furniture with a yellow pillow in a lush, green garden.
Woman with leopard and zebra print headscarf, white sunglasses, red satin blazer, and matching shorts, squatting by a pool, holding a martini glass, eating olives, smiling, during evening.
An outdoor gathering by a pool with people socializing, yellow umbrellas, and yellow chairs around a table with drinks.
Person holding a tropical drink with pineapple garnish and yellow straw, carrying a small plastic basket labeled 'TELLA' containing snacks, outdoors with a table of food in the background.
Two women pose with one sitting in a modern, clear acrylic chair with a round opening, while the other stands beside her. The woman sitting is wearing large sunglasses, a sleeveless denim outfit with a colorful scarf around her neck, red high-heeled
A woman and man at a poolside party, with palm trees and lush greenery in the background. The woman is wearing sunglasses and a pink outfit, holding a drink, while the man is wearing a white shirt with black stripes, carrying a drink, and has his arm
Three women talking outdoors. One woman in a colorful, patterned outfit with large sunglasses is smiling. The two others are dressed in white and have their backs to the camera. Tall palm trees and a yellow-striped umbrella are in the background, sug
People at an outdoor gathering, two women in the foreground dressed in summer dresses, one holding a drink and a purse, the other holding a phone, with trees and other guests in the background.
Outdoor patio with green table and white chair, yellow umbrella, vintage camera, drink bucket, and coasters with colorful clover designs, with garden furniture and trees in background.
Two women relaxing outdoors, with one sitting on a colorful lounge chair and the other standing drinking a beverage, both dressed in bright, retro-style clothing and accessories, with greenery and trees in the background.
A woman in a black and white checkered dress, wearing black high-heeled boots and sunglasses, shopping at an outdoor store display with makeup and accessories, some trees, greenery, and another person in the background.
A woman in a flowing blue dress and gold heels sitting next to a white poodle with styled fur, outdoors on a sunny day. A lounge chair and a champagne bucket with a bottle are in the background.
A woman with dark hair, wearing sunglasses, a white sleeveless top, a green skirt, and black shoes, sitting on a floral-patterned yellow outdoor sofa in a garden, smiling with her legs crossed, holding a green bag in her hands.
People gathered around a swimming pool at an outdoor daytime party, with trees and green hills in the background, and several umbrellas providing shade.