TEZZA PARADISO LAUNCH
Summer wouldn’t be complete without an over-the-top Tezza event and the 2024 season was no exception. To launch her newest suite of filters - aptly named Paradiso - we created a Slim Aarons themed soiree in the heart of Beverly Hills. Using iconic images from the famed photographer, we designed a living set for guests to create content to their heart’s desire, using the Tezza app of course.
We sourced archival furniture and genuine props from the Slim Aarons photos to create an authentic atmosphere, which seamlessly melded into the Mid-century modern elements of the venue. We kept guests satiated with delicious bites and signature cocktails, as they enjoyed bocce ball (custom branded of course!), “shopped” in the Tezza store complete with Vacation and Ilia skincare treats, and danced poolside during Golden Hour. And yes…there were even Hollywood movie poodles available for everyone’s photo delight!
ICONIC PHOTOS BECOME REALITY
We drew inspiration from several notable Slim Aarons photos and created living sets for our guests to re-create the moment. We sourced vintage and antique props that exactly matched the photos to ensure everything stayed as true-to-life as possible!
